Dr. Jart Integration of
Official Store & Retailers 
Dr. Jart Official e-Commerce Store Reborn as a Global Brand through Collaboration with Estée Lauder Companies
Dr. Jart, launched anew in January 2023, has been reborn as a global brand through collaboration with Estée Lauder Companies, operating as the official domestic e-commerce site. Alongside our brand's official e-commerce platform, we provide integrated operation services for six diverse online marketplaces. We maintain the unique brand values of Dr. Jart while infusing a new identity as a global brand, offering distinctive and diverse content design and services. Moreover, we ensure consistent delivery of the brand's tone, manner, and service across various online platforms, leveraging our extensive experience and communication services to satisfy both users and customers.

Extensive experience in operating global CMS and enhancing performance and consistency through diverse cross-platform compatibility
The Dr. Jart official store, rejuvenated with Drupal, offers a responsive web design ensuring optimized displays across various devices to deliver a consistent user experience. Leveraging extensive experience with global Drupal CMS operations, we utilize diverse tools to facilitate seamless communication between consumers and the brand, from product registration to product exposure, purchases, and various promotional content tasks. Moreover, by employing system fonts across most pages of the official store, we have enhanced cross-platform compatibility and improved the website's performance and consistency.

Olive Young powerhouse Dr. Jart's operation across various online market retailers
We provide operation services not only for the official e-commerce site but also for Dr. Jart's presence on six online marketplaces. Recently, we've been managing operations on high-growth Third Party Providers (3PP), including 'Naver Shopping' and 'Kakao Gift', and handling content creation for online marketplaces such as 'Olive Young', '11th Street', 'Gmarket', and 'Coupang'. We ensure consistency in brand communication by aligning all outputs with the guidelines specified by each platform, while simultaneously producing content that reflects the brand identity of the official store.
credits Next eXperts Center